Hyper Inked in a small business that makes sublimation and screen print transfer apparel, tumblers, and blankets. In this rebrand, my client and I really tried to play to the idea of ink spilling or dripping to help relate back to the business name. I challenged myself by using a darker color palette than usual and I think the black color with e brighter blue and pink in the brand helped to visualize my clients wants of a playful yet edgy brand.
Additional Brand Collateral includes: Packaging, stickers, thank you cards, and social media icons and templates.
